2019 sees TKC celebrate 30 years of business and among the many initiatives it has planned is the launch of its ‘Caring Kitchen’ campaign through which it will donate three complete kitchens to charities or projects supporting mental health, loneliness or homelessness.
Three kitchens, signifying one per decade of business, will be donated at different intervals throughout the year between January to April, May to August and September to December. The company will reach out to staff, trade customers, retail partners and the wider public to nominate charities or local community projects whose work would benefit from a brand new kitchen designed to their needs.
The campaign will be promoted through the company’s salesforce, marketing activity, PR at national and regional level and on social media platforms. The #CaringKitchen campaign is being supported and promoted on TKC’s Twitter and LinkedIn pages, alongside their consumer-facing On Trend Facebook and Twitter accounts.
Says Roy Saunders, CEO of TKC:
“We all know how important the kitchen is as the heart of the home but it has undoubted importance in the work of community-based projects too, especially those that support vulnerable people, as a place for them to gather, socialise and feel they belong simply by providing drinks and hot meals. We are looking for projects being run at grassroots level by organisations or individuals who care about what is happening in their community and want to make a positive difference. Mental health, loneliness and homelessness are running at their highest levels and we are looking to support projects for whom a new kitchen will help them tackle these vital issues.”
Each donated kitchen will include the supply of doors from any of TKC’s stocked ranges, cabinets, laminate worksurfaces, sink and a tap. A free design service will also be available to help plan the project if required. Installation is not included.
The Caring Kitchen campaign is just one of the activities planned as part of the 30th anniversary celebrations. Others include a fundraising challenge, a staff volunteering project and various 80s themed events.
To nominate a good cause for the first kitchen, nominees simply need to email TKC stating the name of the project, registered charity number if applicable, their connection with the project, who the project helps in relation to mental health, loneliness or homelessness, and why they think it deserves a new kitchen.
Nominations for the first kitchen kicked off on 2 January all entries are to be submitted by Friday 1 March 2019.
Full terms and conditions are available by emailing TKC. For further information on TKC contact tel: 0161 336 3636, email info@tkc.co.uk, visit www.tkc.co.uk or follow on LinkedIn at www.LinkedIn.com/company/tkcltd